What Is ‘Grandmillennial’ Style? Millennials Meet Granny Chic

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If you think “granny” chic is a somewhat dubious trend, brace yourself for its latest offshoot that’s taking Pinterest and Instagram by storm: “Grandmillennial” style!

This term, a mashup recently coined by House Beautiful, celebrates home decor often associated with, yup, your grandparents. Think wicker, chintz, lace, delicate embroidery, and vintage glass—anything that rebels against that sleek, midcentury modern look that’s dominated home styles for years. Hipsters are feeling nostalgic these days!

“Grandmillennial style is an Insta-meets-grandmother look,” confirms Anna Shiwlall, owner of the interior design firm 27 Diamonds, in California’s Orange County.

If you cringe at the thought of lace doilies under figurines, rest assured that the grandmillennial look encompasses some modern interpretations.

“Grandmillennials bring back all the granny style young people recall from their childhoods, but in a cooler, chic way,” Shiwlall promises.

Curious to check it out? Here are eight grandmillennial ideas and pieces to make your home on trend in 2020.

Pink patterns

Photo by Brewster Home Fashions 

Trellis, lattice, and helix patterns fit the granny chic bill, especially if they also feature the infamous Millennial Pink. This delicate blush hue fits the somewhat faded and worn aesthetic that’s part of grandmillennial style, and works well on patterned wallpaper in a hallway, foyer, or half-bath.

Glass decanters

Dress up your bar with this pretty decanter for liquor

Bed, Bath & Beyond

Those avocado toast fanatics have been embracing retro cocktails like sidecars and Manhattans—and grandmillennial style adherents love to mix them using ornate cut-glass decanters. Choose from antique finds at an estate sale or mass market look-alikes such as the beauty above ($70, Bed, Bath & Beyond).

Bar carts

Mirrored shelves offer shine, and wheels let you cater in every room.

Wayfair

Grandmillennial style would never be without a dedicated spot for entertaining in the home, so consider a bar cart or distressed silver tray for the aforementioned decanter, ice bucket, and highball glasses. A bar cart is also a smart way to present canapés, and one with brass accents says “classic granny” in spades ($149, Wayfair).

Brown furniture

Rustic mahogany or alfresco brown finishes are the best granny chic matches.

Pottery Barn

Those who love shabby chic and modern farmhouse styles will quickly paint over dark wood tables and chairs that they inherited, but a grandmillennial fan seeks out brown pieces for his or her first home and lets them shine.

Add this look to your rooms with a sideboard, secretary, roll-top desk, or armoire that’s either vintage or a well-made reproduction ($680, Pottery Barn).

Fab florals

This paper is washable and easy to remove.

Home Depot

Pretty flowers or leaf patterns are ideal for wall coverings in a grandmillennial room. With a mix of sweet roses that come in coral, red, pink, and yellow hues, this wallpaper is easily applied due to the pre-pasted backing ($96 per roll, Home Depot).

Needlepoint and embroidery

Tassels and stripes give this pillow a preppy aesthetic.

Serena & Lily

The needle arts may seem like a hobby from the Dark Ages, but a grandmillennial maven tends to zero in on this vintage look. Needlepoint, crewelwork, cross-stitch or other thread designs are right at home with a monogram, birds, or floral images ($30, Serena & Lily).

Scalloped edges

Machine washable and eight thread colors, too? Priceless!

Etsy

This one’s a twofer as scalloped edges are a definite granny throwback and cloth table napkins are de rigueur for proper parties in the grandmillennial tradition.

This set comes in both mini and maxi scallop styles and is made from gorgeous white linen (from $51 for a set of 6, Etsy).

Wicker

This lightweight pick looks smart plain or with a throw pillow to soften the back.

Anthropologie

Woven chairs made from natural, sustainable materials like wicker, rattan, and bamboo are a must-have for a grandmillennial home—and luckily they’re for sale at a variety of price points if you don’t have a set that’s been handed down from your Nana.

This rattan seat comes in two shades and can dress up a screen porch or bedroom vanity, or serve as an occasional chair in an entryway ($73, Anthropologie).

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